Jelly Modern Doughnuts

Jelly Modern Doughnuts

I meant to post this yesterday…

Ro and I had been stoked to find out that there was going to be a new jelly doughnut place opening up in the underground (the pathway we take to our respective office buildings). Last week, they opened a little pop-up shop around the corner from where the actual store will be as of January. Naturally, we decided to try it out.


She had the coconut, I had the peanut butter.

For one thing, we both assumed that there would be jelly – like, gloopy, drippy, red jelly that you normally only see on TV – oozing out of them. This was not the case (it was really more wishful thinking, though). I guess the “jelly” part of each doughnut is whatever the topping is: that is, my “jelly” filling was the swirl of peanut butter at the top, and hers was the coconut cream.

The peanut butter topping was delicious: it literally tasted like peanut and butter, i.e. it tasted real (sidenote: there’s nothing wrong with Kraft peanut butter. I eat that stuff all the time. But when you’re paying $2+ for a doughnut, you kind of expect the filling to be handmade, you know?).

The cake part of the doughnut was standard: it tasted the way Tim Hortons used to taste. It had a nice consistency, not too doughy or dry, but it wasn’t anything special.

I had sampled the coconut the day before (I saw a guy in a pink apron giving out free samples, which is how I knew the pop-up shop existed), and, while it was good, it wasn’t the most amazing thing I’ve ever tried.

We also sampled the mini red velvet doughnuts before making our purchase: they were adorable, but they didn’t taste like red velvet. They weren’t even that chocolatey.

Final verdict: They were good, but not great. I suppose they satisfied my need for jelly doughnuts, but at $2.50 each, they’re not something I’ll be rushing out to try again soon.

There is only one thing in life worse than being talked about, and that is not being talked about:

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